Approach
We work together with client executives and use systematic, comprehensive approaches based on data and analytics, customized to each customer's specific needs.
Our overarching approach is as follows:
Refocus on the
Most Attractive Markets
Key Business Issues addressed:
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How are the markets evolving?
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Which will become the most attractive markets?
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Are we in the right markets?
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Should we enter new markets?
Our Approach:
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Evaluate evolving market segments (size & growth) & customer needs
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Assess changing competitive landscape
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Determine most attractive Target Markets going forward
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Develop a strategy & roadmap to capture Target Markets
Results:
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Adaptive market focus
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Evolving market positioning
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Renewed differentiation
Evolve
Solutions & Value Proposition
Key Business Issues addressed:
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How should we change our solutions?
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How should we evolve our differentiation and value proposition?
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How should we adapt our marketing messages to changing needs?
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How do we monetize our offering?
Our Approach:
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Assess emerging Solution Value Drivers.
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Innovate Solutions and Value Propositions
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Evolve Market Messaging to changing needs
Results:
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Improved solutions vs target markets
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Enhanced customer value
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Improved competitiveness
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Increased market penetration
Enhance
Operating Model
Key Business Issues addressed:
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What business processes, organization and systems do we need to deliver our solutions?
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Which partners do we need?
Our Approach:
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Determine capability needs for updated solutions portfolio
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Assess existing Business Capabilities and partner network vs capability needs
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Development integrated capability approach
Results:
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Improved alignment of business capabilities to market offering
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Enhanced Partner strategy
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Broader market reach
Improve & Optimize Financial Results
Key Business Issues addressed:
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What are the evolving pricing mechanisms and needs?
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How should our monetization strategy evolve?
Our Approach:
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Assess pricing strategy
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Determine key value drivers
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Analyze customer sales
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Determine optimal pricing approach
Results:
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Improved pricing strategies
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Growing revenues
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Increased profits